About the
project


ABOUT THE PROJECT
The COVID-19 pandemic and the emergence of a new class of paying customers created opportunities for retail and convenience stores. Our clients needed a new system to achieve their new goals and keep up with an evolving customer base. We partnered with our clients to create a dashboard that would gather a new dataset and convert it to results.
Requirements
- Use AI to uncover insights about sales, products, user behavior and more.
- Create a product that is useful for store managers, company executives and data analysts.
- Understand user behavior and create strategies for growth at a faster pace.
Infinate created a frameowrk for developing a new set of visualizations for hitting a few goals:
- An approachable yet captivating data display that invites enquiry.
- A deep set of data query tools.
- Fast refresh with real time displays.
- Movie mode which animates the data like a movie and rotates through the various displays: best for presentations.
- An original visualization: an isometric view of the store with an overlay of animated shopping trips showing purchases and shopper behavior.
We worked with our clients to create a data warehouse and a low latency backend system. Therefore all data will be unified in the data warehouse and enable a consistently high performing app.

Results
- Dashboard deployed across 3 different convenience store chains with 5 more to launch in 2023.
- A total of 350+ stores covered.
- 10% uptick in new customers and signups.



